Live Below the Line- May 2012

From 7th-11th May 2012 thousands of people across the UK will get sponsored to live on just £1 for food per day for 5 days to raise money and awareness for the 1.4 billion people around the world who are currently living in extreme poverty.

Live Below the Line is a food-related fundraising campaign created by the Global Poverty Project whose mission is to increase the number and effectiveness of people taking action against extreme poverty. The aim is to give a glimpse into the lives of the billions of people who have no choice but to live below the line everyday and who have to make £1 cover a lot more than just food.

In 2012, Live Below the Line is running in the UK, Australia and the USA simultaneously, with more than 20,000 people spending 5 days living below the line who have already raised close to £40, 000.

It is free to sign up and there is no minimum sponsorship target so if you think you are up to the challenge, you can create a fundraising page here.

For full details of the project and more information see Live Below the Line’s website 

This entry was posted in Foods Blog, London Food PR, London Restaurant PR, Spoon Blog 2011 and tagged , , , . Bookmark the permalink.

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